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A set of three cars on a black background.

Gear Up for Epic Thrills!

Iconic cars built with authentic details.

Join the Celebration

To celebrate our 80th anniversary, we're bringing our beloved brands together to spark nostalgia and rekindle cherished childhood memories.

A set of three cars on a dark background. Logos overlaid include Mattel Brick Shop and Hot Wheels.

Built Different

Iconic cars with authentic details.

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Smilestones

Milestones without the pressure. Find the perfect products to help little ones reach their smilestones.

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Smilestones

Milestones without the pressure. Find the perfect products to help little ones reach their smilestones.

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Mattel Shop

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Explore our latest collaborations and shop collectibles

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Learn more about our design led approach to kid-centric innovation

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Shop American Girl dolls, clothes, accessories, books and more

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Check out articles, activities and tips for parents and kids

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Get the latest news and information from Mattel HQ

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Recent News

May 5, 2025

Mattel Reports First Quarter 2025 Financial Results

May 1, 2025

Mattel Brick Shop Unveils First Product Collection with Hot Wheels Collector Builds

April 22, 2025

Mattel and IDW Publishing Announce New Comic Series “Monster High: World’s Scare”

July 20, 2022

Mattel Announces Multi-Year Agreement with SpaceX to Produce Toys and Collectibles

July 19, 2022

Skydance Media and Mattel to Develop Matchbox Live-Action Motion Picture

July 12, 2022

The Future of Pink is Green: Barbie Introduces New Dr. Jane Goodall and Eco-Leadership Team Certified CarbonNeutral Dolls Made from Recycled Ocean-Bound Plastic

From the Feed

May 2, 2025

You can bring the human and dinosaur interactions from Jurassic World Rebirth home with this Primal Protector Aquilops inspir...

Apr 30, 2025

Wishes came true at Mattel HQ! ✨ In celebration of World Wish Month, Mattel and @hotwheelsofficial hosted three amazing chi...

Apr 29, 2025

🎶 “Can YOU finish the lyrics?!” 💚 🩷 @kaishacreates took the Wicked Singing Glinda and Elphaba Dolls out to the streets of...

Apr 14, 2025

Play is _________. Whether you build, create, imagine, or explore—everyone plays differently. But one thing’s for sure: p...

Mattel in the News

Toy Book

May 1, 2025

Mattel Brick Shop Unveils First Wave of Hot Wheels Building Sets

The Pop Insider

May 1, 2025

Fashion Icon Anna Sui Joins Barbie’s Inspiring Women Collection

CBS News

April 26, 2025

"The Shape of Play" study tackles universal language

Variety

April 24, 2025

Mattel's Josh Silverman on nurturing international and domestic markets

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